Driving a +236% increase in SEO leads for the SEO Audit Company

We wanted to drive organic leads for our SEO auditing service and knew that ranking top for relevant commercial keywords would be challenging. Virtually every successful SEO agency is targeting keywords surrounding this service, so we would have to work smart and hard to see results.

First, we planned a full website architecture plan which included pages to target all of the keywords related to this service that we were interested in. We also selected an exact-match domain for a high priority keyword, knowing that this would help us rank quickly for a search term which would actually drive business impact and revenue.

We built a website using Webflow and published optimised content across it, including an effective internal linking strategy and details to instil trust in searchers who found the website.

With our website published, we started building links to the domain to drive SEO authority and to push it into the top spots for our target keywords.

Our service website ranked top for its main keyword ('SEO audit company') within a couple of months. As we have continued to build the authority of the website, we have seen increases in organic visibility across a range of other high priority keywords with sizeable monthly search volumes. Overall, our work has driven a +236% increase in SEO leads being generated by the website.